Tips, thoughts and topics on marketing for small to medium-sized businesses in Michigan and
throughout the world. Contributions by Chris Slocumb, Casey Frushour, as well as other members of the Clarity Quest team.
In a recent study,
Enquiro and Business.com found that 58 percent of B2B customer prefer to make repeat purchases online. Yet only a small percentage of B2B companies provide e-commerce on their websites.
Graphic courtesy of Enviro.com Could your business sell repeat product or services purchases online?
Labels: B2B, b2b online, b2bmarketing
Some food for thought from the folks at Forrester Research:
You're 53x more likely to appear on page one of Google's search results when you have video on your website.
Video raises click-through rates up to 200%.
Labels: online video marketing, SEO, web video