Tips, thoughts and topics on marketing for small to medium-sized businesses in Michigan and
throughout the world. Contributions by Chris Slocumb, Casey Frushour, as well as other members of the Clarity Quest team.
A new
MarketingSherpa Social Media Marketing Benchmark Report found that more than 55% of marketers surveyed in the hardware and software industries plan an increase in their 2010 social media marketing budget. This trend implies that B2B marketers recognize that IT buyers are using social media to make informed purchasing decisions.
Labels: B2B, marketing budgets, marketing sherpa, social media
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