Tips, thoughts and topics on marketing for small to medium-sized businesses in Michigan and
throughout the world. Contributions by Chris Slocumb, Casey Frushour, as well as other members of the Clarity Quest team.
Check out
Carrie Hill's great advice this week on
writing copy for search engines. There are some simple tips such as using tildas instead of pipes or dashes on a web page title to stand out from the organic search crowd. Carrie also offers some great advice on formatting pay-per-click (PPC) ads.
Labels: carrie hill, copywriting, lseo copy, pay per click, ppc, search day, search engine optimization