Tips, thoughts and topics on marketing for small to medium-sized businesses in Michigan and
throughout the world. Contributions by Chris Slocumb, Casey Frushour, as well as other members of the Clarity Quest team.
Did you know that 40-60% of website visitors might not be landing on your homepage? For our site, only 50% land on the homepage. And for most of our clients the number is 40%-50%. Often companies don't pay much attention to deep sub-pages, but they may the first thing your visitors see.
Check you have a clear call to action and contact information on all your pages, no matter how deep. And check your analytics package for your top 5 landing pages - you might be surprised.
Labels: google analytics, on page seo, page views, seo marketing, web analytics, website analytics