Tips, thoughts and topics on marketing for small to medium-sized businesses in Michigan and
throughout the world. Contributions by Chris Slocumb, Casey Frushour, as well as other members of the Clarity Quest team.
Business networking sites such as
Linked In are only moderately successful at getting new leads or contact for small businesses. However, I advise clients to encourage all their employees to get a Linked In profile for 2 different reasons:
1) Individuals can insert their company's website URL which is a great quality backlink to your website helping to increase your search engine rankings;
2) Potential clients really do search for your name and look at testimonials/references.
Labels: business social networking, link building for SEO, SEO backlinks